The power of organizational storytelling cannot be underestimated, especially during this time where COVID-19 dominates news headlines. It’s imperative that organizations listen to the needs of their audience, highlighting how their company and their product or service makes an impact in the lives of their clients. Stories are about people … not services, amenities and products! Tell your story with authenticity and heart … and news media will take notice and listen!
CLICK HERE to view Pam’s recent presentation to the Gulf Coast Chapter of PRSA (Public Relations Society of America).